One Land One Billion Minds- Insights on branding in India by Ramanujam Sridhar Steel cupboards, even those made local ironmongers, are called Godrej. Small scooters have acquired the generic name…
One Land One Billion Minds- Insights on branding in India by Ramanujam Sridhar Steel cupboards, even those made local ironmongers, are called Godrej. Small scooters have acquired the generic name…